Tag: ai
All the articles with the tag "ai".
Humans Buy The Package. Agents Need The Proof.
Your website sells by implication: imagery, fonts, language, the whole package. An AI agent researching your product can't see any of it. Keep the crafted page, and ship a second explicit surface with proof attached to every claim.
Start Where Failure Is Loud
Marketing teams start AI with content generation, and the rollout quietly dies because nobody can see it failing. The fix is aimed at management: do content quickly, then pick a project where failure is loud.
What Breaks When Marketing Gets Unblocked
Marketing's production ceiling was set by somebody else's capacity. AI is removing it, and the work nobody had to be good at is segmentation, reporting and retirement.
Why we love ChatGPT: No question is stupid
Being able to ask questions without fear of judgement is powerful. So what happens to answer sites that used human generated content?
Getting started with AI in marketing
We keep hearing AI will transform marketing. The people who could build it are being hired to do more interesting things.
Deepfakes and the race to detect them
Fake text already did plenty of damage. What happens when the fake news is a video of someone you trust?
What does a data scientist do? Not just math
India has plenty of people strong at math and coding. The shortage in data science is problem solving.
Will it be different this time?
A complaint about machines replacing labour, written in the early 1800s. Every automation wave sounds the same.